Get more out of your own data

Data & Analytics

As media specialists, we believe it’s essential to connect data to digital marketing performance. By adding data and insights, campaigns are more likely to perform better. It’s also crucial to have your data infrastructure in order in a world without cookies. Despite the rise of AI, you cannot do without your own first-party data. Without customer data, there’s no optimal performance.

Analytics & Tag management

We ensure that all marketing tracking is set up correctly in platforms like Meta, Campaign Manager, and Google Analytics 4.

Server Side Tagging

Client-side tagging is no longer effective in an environment where third-party cookies are blocked. We ensure your data is stored server-side and remains usable.

CDP’s & Activation

To enable effective customer experiences, it’s important to store data securely. CDPs (Customer Data Platforms) are the solution. We help you select, manage, and optimize your CDP. We also ensure that this data is activated through media use cases, leading to better performance.